Fulfillment · Ben Buzz · Jan 5, 2026

H-E-B Opens Largest Ecommerce Fulfillment Center in Texas

With over 300 H-E-B partners employed at the center, the company is poised to handle a significant volume of orders, enhancing its capacity to deliver products promptly and efficiently. H-E-B has opened its largest ecommerce fulfillment center in Texas, a 100,000-square-foot facility in Houston, to enhance curbside and home delivery services.

H-E-B has inaugurated the largest ecommerce fulfillment center in Texas, marking a significant step in the company's efforts to enhance its online shopping capabilities. The new facility, which measures over 100,000 square feet, is located in Houston and is designed to support the company's curbside and home delivery services.

Expansion of Ecommerce Capabilities

This state-of-the-art facility is twice the size of typical fulfillment centers and is H-E-B’s first standalone fulfillment center. It is the seventh such facility the company has opened since 2018, reflecting H-E-B's commitment to expanding its ecommerce infrastructure. By integrating advanced technology, the center aims to boost efficiency and provide better service for its customers, supporting the rising demand for online shopping.

The facility is strategically positioned to reduce aisle congestion for in-store shoppers while simultaneously stocking goods for curbside and home delivery. With over 300 H-E-B partners employed at the center, the company is poised to handle a significant volume of orders, enhancing its capacity to deliver products promptly and efficiently.

Infrastructure and Technology

The new center in Houston is part of H-E-B's broader strategy to invest in technology-driven solutions that support omnichannel growth. The facility's design incorporates automation to boost productivity, ensuring that the company can meet the increasing needs of its customers. This approach not only improves order accuracy and speed but also aligns with H-E-B's goal of maintaining a competitive edge in the fast-evolving retail landscape.

Additionally, the company has announced plans to open more fulfillment centers across Texas, including a new facility in Denton County. Construction for another center, measuring 51,599 square feet, is set to begin in the summer of 2026 at the intersection of FM 423 and US 380 in Frisco.

Continuing Investments in North Texas

The Frisco fulfillment center represents H-E-B's latest investment in expanding its ecommerce footprint in North Texas. As the company continues to operate over 440 stores, the ongoing expansion signifies a robust commitment to enhancing its service offerings and meeting the growing demands of the digital marketplace.

By increasing its network of fulfillment centers, H-E-B aims to streamline its operations and ensure that customers receive their orders with greater speed and convenience. These strategic investments are critical to supporting the company's long-term vision of delivering high-quality service across all its platforms.

Supporting Consumer Demand

The launch of the new ecommerce fulfillment center in Houston comes at a time when consumer demand for online shopping is at an all-time high. As more consumers turn to digital solutions for their shopping needs, H-E-B is positioning itself to meet these expectations by enhancing its logistics and delivery capabilities.

In summary, H-E-B's new fulfillment center in Houston is a key component of its strategy to support the growing trend of online retail. By investing in infrastructure and technology, the company is not only addressing current consumer needs but is also laying the groundwork for future growth in the ecommerce sector.